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According to Sprout Social, Instagram posts with at least one hashtag have 12.6% more engagement than those without!“Not only do hashtags help social media users organize and categorize content, but they’re also one of the driving forces behind some of today’s best marketing campaigns,” says Maddy Osman on Sprout Social.But what should you be “hashtagging”? Well, this is where research can be helpful! There are tons of tools out there like RiteTag, ExportTweet, and Hashtagify that will give you data on what hashtags are popular.
But if you’re not looking to tackle another tool, try some of the Thailand WhatsApp Number following strategi into your analytics to see what your audience commonly searches for.Type some hashtag ideas into Instagram to see how popular they are.Look at what your competition is doing.Create your own branded “hashtag” campaign that involves a giveaway to get people chatting.Hopefully some of these ideas are sparking a long list of hashtag inspiration.
The next question is how many hashtags should you be using per ad? Research has found that the optimal number of hashtags per post is 11.5. Use carousel ads to show more of each propertyThe nice thing about Instagram is that you are not stuck in just one format for your beautiful advertisements. But if you’re feeling overwhelmed, one Instagram ad format where you cannot go wrong is the beautiful carousel ad format. This ad format may as well have been made for the real estate marketer.
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