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Discover how to use the best materials! Juan Andrés Corrales Jul 7, 21 | 7 min read examples of content formats for a Sales Enablement strategy The selection of content formats for sales enablement is one of the crucial moments in the development of a strategy aimed at optimizing commercial results and training salespeople. Without a doubt, Content Marketing is a great ally of the strategic objectives shared by sales and marketing, as long as it is executed optimally and coherently. Sales enablement is a process that seeks to generate more effective sales processes, providing relevant information, giving sellers persuasion tools and building a climate of trust and authority that favors closure and results.
For this reason, it demands very specific material formats that are aligned Phone Number List with the commercial area and the specific requirements of the teams. But what are they? .. no matter the position, they all have the same challenge: guarantee that their companies will obtain results with their investments. ADVERTISEMENT In summary, website optimization consists of identifying points of improvement so that the user has no other concern in their navigation other than meeting their objective.
Which can be: make a purchase, download an ebook, find information, and much more. The optimization of web pages goes directly through the concept of SEO — a set of practices with the objective of improving the performance of a page in search engines such as Google and Bing — and, as a consequence and benefit, the relevance of that company in the field. digital increases. Therefore, by improving the user experience, the trend is to achieve better results in the short, medium and long term. seo guide What are the pillars of website optimization.
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